Local On-Page Optimization

It is important that the search engines have a clear understanding of what your business does and where you are located. Our local search ranking techniques get the job done.

  • Optimizing your website for local search. We ensure the search engines understand your business and your target area. We achieve this through schema markup, NAP data, and localized keyword optimization.
  • Local Maps Optimization. Now more than ever it is imperative your business is found on Google Maps. We improve your maps listing by completing your profiles, claiming missing listings, encouraging reviews, and standardizing NAP data.
  • Localized Content Marketing. We optimize your content to draw in customers in your local area. Our goal is to work with you to develop informative, creative content that will keep your local audience coming back for more.
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Link Building & Local Listing Citations

When it comes to local SEO, creating a link building strategy focused around your business’s service area and industry is vital. We help customers find you over your competition.

  • Reputable industry citations. One of the most important components of Google’s local ranking algorithm are business listing citations. We build/standardize citations from well-established and authoritative portals (i.e., Yelp, Yellowpages, etc).
  • Hyperlocal resources. In most areas there are websites that are well regarded in the community and are looked at strongly by the search engines. Our technology helps identify where you need to be listed.
  • Targeted outreach. Through many research tools and tactics we’ve discovered over the years, we work hard to find authoritative websites in your industry that may offer a link building opportunity.

Accurate and Concise Reporting

There are several different layers to local SEO marketing and we don’t believe in keeping you in the dark. We make sure that you know what you’re paying for and see the results that you expect.

  • Detailed ranking reports. You should know where you stand when it comes to local search. We provide you with a dashboard offering detailed reports and screenshots on your search position for any given keyword. Reports are updated every 24 hours.
  • Link building & citation reporting. We have no secrets. Our team provides ongoing reporting detailing every single link we have earned for your website because we are proud of what we build.
  • Website analytic reporting. Our client dashboard integrates with Google Analytics data to help give you direct insight into how our marketing strategies are impacting your business.
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How We Helped Restoration Roofing Increase Organic Leads by Over 400%

Although Restoration Roofing had been in operation since 2000, they wanted to help take the business to the next level. They were trying to handle their website and SEO all in-house. They came to the realization that they were spending so much time focusing on managing their website and improving their SEO that they were not able to focus on the actual business and thus they hadn’t experienced the growth they would have liked.

HigherVisibility performed local market research and was able to develop a strategic approach to help Restoration Roofing achieve their desired goals.

Read the Case Study

Frequently Asked Questions

  • What is it?

    Local SEO is the application of search engine strategies that can help your website rank higher in specific local markets. These techniques include the claiming of local directory listings, building local citations, and on-page optimization. SEO has proven to be an important marketing strategy for those with physical locations. For a more in-depth explanation, read our guide on: What is SEO?

  • Are there any guarantees of results?

    There’s a reason why Google cautions against trusting companies that claim they can guarantee rankings. Because Google’s algorithm changes so often and so rapidly, it’s impossible to guarantee specific results. However, you vastly improve your chances when you choose a company that is a nationally known industry leader. HigherVisibility has a proven track record of results and a dedication to providing the highest level of service to each and every client.

  • Is your work outsourced?

    All of our SEO experts are located at our corporate headquarters, so you have a proven SEO team that routinely works together to create the best outcomes for our clients. That helps us deliver the best quality of service and oversee each campaign.

  • When will we see results from our SEO campaign?

    SEO is more of a long-term strategy than a quick fix, but it consistently delivers the best ROI and is well worth the wait. It’s not easy to predict exactly when your website’s rankings will improve. Typically, however, our clients first see noticeable improvement in the first 90 days on their long tail keywords, and it takes around 180 days to see movement on their more competitive search terms.

  • Why start?

    The higher you rank in the search engines, the greater the number of local customers you will see coming through your doors. Today’s consumers are using the local results of the search engines far more often than the Yellow Pages. If you aren’t visible on page 1 or the maps, you are missing out on paying customers. For more information, read: Why is SEO Important.

  • What sets HigherVisibility apart?

    Many SEO companies make impressive claims, but we have years of experience and the expertise to get proven results. Not only do we have SEO veterans on our team who have run effective SEO campaigns for some of the largest companies in America, but we have independent confirmation: Adam Heitzman, one of our Managing Partners, has been recognized as one of the country’s leading SEO experts by the Huffington Post, Forbes, and Search Engine Journal.

  • What do your local SEO services cost?

    How much an SEO campaign will cost can vary according to a few factors: the specific keywords you’re targeting, your website’s history, your business location, and how much work will be needed to help you meet your goals. HigherVisibility provides cost-effective solutions for both large and small businesses, and we can design an SEO campaign that’s both affordable for you and gets real results. To get a free quote from one of our sales specialists, please call us at 888-598-4449.

  • Will my website need any changes?

    Generally, the websites we work with don’t need a major overhaul to optimize them for SEO — just some work on the code or content of individual pages. Most of our clients choose to have HigherVisibility staff make these changes. However, if you’d like to implement the necessary changes in-house, we can offer clear directives for doing so.

HigherVisibility is proudly rated 4.7/5 based on 109 ratings & reviews on Google, Clutch & UpCity

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We’ve been growing businesses since 2009, let us do it for you!